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Friday, April 19, 2013


This is it Erzulliesta! Tomorrow is the private viewing of the Resort 2013. We are very excited to see you girls! It will be filled with shopping and socialization. Also, we will be making important announcements there as well and we hope that you girls will be happy with it.

Anyway, before we go any further with the Resort 2013, here is a little 'throwback' a whole new word that I have learned recently. Haha. A little Resort 2012 special!

Resort 2012 Erzullie Icons were Jhaki David, Karen Diokno, Loren Monares and Andrea Ventosa. In the history of Erzullie this was the first official 4 Erzullie Icon shoot that we have. It's also the first time that we had more new icons than recurring ones.

The Resort 2012 was more focused on the colors and sheer. So we incorporated these trends to the collection. The best seller was the maxi pants that got sold out in the public launching and for the first time, it no longer was able to reach our outlets.

I must admit, if I look back at that time, my collection was a bit all over the place. I was still developing my footing with regards to being a designer. Looking at the current collection now though, I think that it kinda makes more sense than before. Haha.

Anyway, here is the last collection for your viewing pleasure for the last time before we launch the Erzullie Resort 2013 collection tomorrow: